Understanding internet marketing
Most people come into online business or internet marketing with a
vaguely held idea that they somehow want to earn money on the net. It
is however necessary to have a slightly more developed idea of how
internet marketing works and where the money is to be made, if you
are to succeed.
Returning to our earlier concept, although it has changed beyond all
recognition over the past decade, the internet is still primarily about
providing information. Consequently, the basic idea behind internet
marketing is that you start a business that can provide the kind of
information people are looking for, and earn money in the process.
In its simplest form, this would involve nothing more than having an
information product that people want to buy, and selling it to them. In
the same way that your local storekeeper asks for money because you
have asked them for a loaf of bread, you can set up an internet
business where you sell information.